Over half of all the ICOs optioned in 2017 have already failed, according to analysts, and no small portion of those failures have been due to the scandalous 10% theft rate amongst ICOs.
Of the $3.7 billion raised to fund ICOs so far, around $400 million have been stolen, mostly by very basic phishing techniques that rack up over $1.5 million per month in pilfered cryptocurrency.
While many ICOs fail simply because the companies behind them aren’t sound (or the ICOs are designed to fail as good, old-fashioned “exit scams” for nefarious founders), ICO security is emerging as a cause for concern amongst savvy cryptocurrency investors.
After all, part of the appeal of cryptocurrency is that high-grade encryption and security are integral to the technology. If simple phishing attacks can scam one in 10 customers out of your virtual currency, that’s a perfectly valid reason for investors to pass on your ICO. Even if the phishing isn’t “your fault” — some customers are going to get scammed simply because they are dumb customers, regardless of how you try to protect them — it still creates a customer service and public relations problem if your theft rate is very high.
This problem grows worse when a typical response to ICO adversity is to simply ghost on your investors and customers, in what Bitcoin.com calls a pattern of “abandoned Twitter accounts, empty Telegram groups, websites no longer hosted, and communities no longer tended.”
Investors want to know you have processes in place not just to prevent hacks, but to adequately and professionally respond when hacks occur and times are tough. Proving you have basic internal controls and professional processes in place will soon be a standard part of ICOs, just like it is for any viable investment practice.
If you want to be sure you’re taking every reasonable professional measure to make your ICO secure and sustainable, you need an ICO security audit. An audit can demonstrate to your investors (and yourself) that you won’t be part of the 10% of ICOs that get easily hacked, which will help you stay out of the 59% percent of ICOS that fail.